Cathy Xu
Marketing and Campaigns Manager
Cathy started her career establishing digital strategies for Sydney shopping centres including the Queen Victoria Building and Strand Arcade. Since then, over the past decade she has developed extensive brand building and marketing campaigns experience in-house at Burberry and Meta, as well as through servicing lifestyle clients whilst at Kin, a start-up influencer agency.
Cathy has a diverse background in strategic brand marketing, digital content, integrated campaign management, influencer marketing, communications, partnerships and events. Cathy is dedicated to enhancing brand presence and implementing premium marketing programs that deliver results for all partners.
Education
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Bachelor of Commerce (International Studies) with majors in Marketing and Accounting, University of New South Wales
More about Cathy Xu
Countries Visited
Australia, New Zealand, China, Hong Kong, Macau, Taiwan, Japan, South Korea, Singapore, New Caledonia, Fiji, United States of America, The Bahamas, Canada, Mexico, Belize, Guatemala, United Kingdom, France, Spain, Italy, Greece, Qatar
Last Trip Destination
Fiji
Most Defining Phrase
This journey is only 1% done
Money No Object Purchase
A Sydney Harbourside home that I can use as a house swap around the world
Any 10 For Dinner
Australian women’s basketball team, The Opals
Contact
Email: [email protected]
