Ul-TRI-mate Fam

Ul-TRI-mate Fam

Are you ready for the Ul-TRI-mate USA adventure? From the top of Seattle's iconic Space Needle to the diners of Route 66 in Arizona. Or from the scenic vistas of the Rocky Mountains in Colorado, to the roar of Niagara Falls in New York State. And with a touch of Anaheim's theme-park magic thrown into the mix, United Airlines, Linkd Tourism, and Brand USA will take you there on the Ul-TRI-mate famil.

With two itinerary options across three epic U.S. states and cities per famil, this Ul-TRI-mate fam will help you see why the USA is a country with more experiences than you can even imagine.

United Airlines

United Airlines connects Australians and Kiwis to over 250 destinations across the USA. With services from Brisbane, Melbourne, Sydney, Auckland & Christchurch to cities including Los Angeles, San Francisco and Houston, with connecting flights to hundreds of destinations beyond, United Airlines offer seamless connections, and award winning standards of service across their Economy, Economy Plus, Premium Economy and Polaris Class products.

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Arizona

Arizona is a destination of incredible diversity and beauty. Visitors can explore historic towns like Tombstone and Jerome or embrace the vibrant energy of cities like Phoenix and Tucson. Outdoor enthusiasts enjoy hiking, rafting, and stargazing under some of the clearest skies in the world. Rich in Native American heritage, the state offers cultural experiences, art, and cuisine that blend ancient traditions with modern influences. Arizona’s stunning sunsets, desert landscapes, and warm hospitality make it truly unforgettable.

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Colorado

Colorado and Denver bring together everything you could want. Start in Denver, a city buzzing with great food, craft beer, live music, and incredible art. Then venture out into Colorado’s stunning landscapes—think towering peaks, scenic hikes, and world-class skiing. Whether you’re an outdoor enthusiast or city explorer, you’ll find your calling here. Spend your days chasing adventure or soaking up culture, and your evenings relaxing in small mountain towns or Denver’s vibrant neighborhoods. Come to Life in Colorado and Denver, where the perfect mix of excitement and relaxation is waiting for you.

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New York State

New York State has 11 distinct regions filled with historic sites, natural wonders and more. From the wineries of the Finger Lakes to the mists of Niagara Falls, there is so much to see and so much to love. Discover vibrant cities and villages, scenic shorelines and majestic mountains, beautiful beaches and unbeatable shopping. The best sites to see and the tastiest food to eat. Here, you can get lost in history, camp under a canopy of stars and explore vast natural wonders. With thousands of acres of wilderness, tons of incredible history, trendy city neighbourhoods, and Mother Nature's most awe-inspiring playgrounds, there's something for everyone.

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Anaheim

As the home of the original Disneyland Resort, Anaheim is a world away from the big city lights of Los Angeles, and yet close enough that the movie magic is an easy day-trip away. This is the place where memories are made as you take in the awe and wonder of the Disneyland Resort in California. Catch professional league sporting events as you cheer on the Los Angeles-Anaheim Angels or the Anaheim Ducks in an epic baseball or ice hockey showdown. And sample the tasty treats and high-octane thrills from California's first theme park, Knott's Berry Farm.

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Seattle

Seattle is a city bursting with unique and iconic charm. From the Space Needle to the fabulous artwork of Chihuly Garden and Glass, to the quirky Fremont Troll, Hot Tub Boats on Lake Union and the colourful Gum Wall, it offers unforgettable experiences. Sip world-famous coffee, wander the lively Pike Place Market, or explore lush green parks. Tours like the Underground Tour, unveil its offbeat history, while the city’s UNESCO City of Literature status highlights its cultural richness. Adventure extends beyond the city, with Alaska cruises departing from its bustling port daily during cruise season.

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Brand USA

The 50 states of the USA, U.S. Territories and the District of Columbia enable you to experience a rich and diverse tapestry of cultures, experiences, and history. The iconic and unique collection of experiences in the United States of America allows individuals to enrich their lives through travel.

Brand USA is an organization dedicated to marketing the United States as a premier travel destination. Brand USA works in close partnership with the travel industry to maximize the economic and social benefits of travel. These benefits include fostering understanding between people and cultures and creating jobs essential to the economy.

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How to secure your spot

  1. Register for the incentive1 using the registration link below.
  2. Log in and submit any qualifying bookings you make between 1 February and 31 March 2025 (the "Promotional Period) in your profile on the above website. See here for full competition terms and conditions. Qualifying bookings are as follows:
    1. Any return airfare ex Australia or New Zealand to the USA flying United Airlines that is ticketed between the Promotional Period2
    2. And accommodation, accommodation package, or multi-day tour package booked with a minimum of 3-nights in either the cities of Anaheim or Seattle, or across the States of Arizona, Colorado or New York, booked and deposited or paid in full between the Promotional Period3

Prizes

  • The 3 agents who collect the greatest verified cumulative total of points during the Promotional Period will win a place on the Familiarisation Trip, comprised of a 9-night guided trip on one of two, pre-determined 3-stop routes across Anaheim, Arizona, Colorado, Seattle and Upstate New York, departing 1 June 2025 (date subject to change).
  • There'll also be 2 additional RANDOM SPOTS awarded during the promotional period. You only need to have logged at least 1 booking to be in with a chance to win!
  • PLUS, there will be more ways to win revealed over the course of the incentive dates. So make sure you're registered to hear how else you may be able to win.

Get Started

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Terms and Conditions

  1. Incentive is open to all Australian and New Zealand Travel Agents who actively sell travel to the USA. Flights with United Airlines are ex BNE, SYD, MEL or AKL only, and winning agents will need to make their own way to these cities to partake in the Famil. A Famil Participation fee of $550AUD is to be paid by the winners to cover flight taxes and some incidentals. Winners who are unable to pay this Participation Fee will forfeit their position on the Famil.
  2. Qualifying United Airlines flights are ex Australia and New Zealand only, and must be ticketed between 1 February and 31 March 2025. 1 point per return international ticket number will be earned, to a maximum of 5 points per booking (including groups, or separated PNR’s of travellers travelling on the same dates or as part of the same travel party). Domestic flight sectors within the USA do not qualify.
  3. Land arrangements must be made with a wholesaler, Bedbank (such as Expedia TAAP, Hotelbeds, Stuba, ReadyRooms etc, or tour operator) who have an Australian or New Zealand sales/support team (for booking verification purposes) to qualify. Bookings must include a minimum of 3 nights in either Anaheim (including Garden Grove or Buena Park regions), the State of Arizona, the State of Colorado, Seattle, or the State of New York. 3 points are awarded for all bookings that fit these criteria and cannot be duplicated for stays of longer duration. Stays that spend 3 nights in multiple qualifying destinations outside of the same State however can be awarded an additional 3 points for each qualifying stay (e.g. a booking that includes 3 nights in Anaheim and 3 nights in Colorado could be logged separately and qualify for 6 points). A stay includes all passengers travelling on the same dates or as part of the same itinerary, irrespective of number of rooms booked. Agents will be required to seek their own ESTA or Visa to travel to the USA, and will be required to purchase travel insurance and other insurances that allow them to travel. Failure to do so will result in forfeiture of any winnings pertaining to this prize. Prize is non-transferable, and cannot be exchanged. As this is a game of skill incentive famil, the prize value is nul and void.
  4. For the Full Incentive Terms and Conditions click here